Loop Insights Inc. (MTRX:TSX.V) kicked off a year-long online marketing campaign through AGORACOM, a small cap community, to target "new potential investors that would be specifically interested in the company's business model, as well as engaging shareholders through a custom and moderated forum," it announced in a news release.
The campaign will feature multiple landing pages, videos, photos and other useful information updated in real time, all in the Loop HUB at agoracom.com/ir/LoopInsights.
"The Loop HUB will receive significant exposure through continuous brand impression, content marketing, search engine marketing and social media engagement throughout the entire AGORACOM network," the release noted.
Loop also launched a "CEO Verified," moderated discussion forum on AGORACOM for interacting with prospective and current shareholders.
The purpose of the campaign, the company noted, is to get Loop's story out to a much broader audience through an innovative platform and a highly targeted approach.
Last year, AGORACOM received more than 600 million page views and a monthly average of 4.2 million Twitter impressions. The online community has served more than 350 public companies.
Loop's Founder and CEO Rob Anson commented, "We are very excited to start working with the AGORACOM team to leverage their innovative platform and hyper-targeted approach to help us tell our Loop story to a much larger audience. As we continue to grow, and as we have now applied for a listing on the OTCQB market, George and his team will be crucial to helping us reach a new and larger audience."
In other news, Loop announced it closed its nonbrokered private placement of 5,686,904 units at $0.105 apiece for $597,125 in gross proceeds.
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