In a news release, security and retail marketing technology provider VSBLTY Groupe Technologies Corp. (VSBY:CSE; VSBGF:OTC; 5VS:FSE) announced the signing of an agreement with "Synect, a digital strategy and content creation agency that enables video displays of unlimited size and scale in airports throughout the country."
VSBLTY Groupe Technologies' Co-founder and CEO Jay Hutton advised that based on Synect's current book of business, the newly signed contract is valued at around US$1.36 million over three years.
"We are delighted to partner with Synect that has earned an outstanding reputation for its content and creative capabilities and that has mastered the art and science of airport communications...The Synect digital signage program is called "ReadySeeGo™"," Hutton remarked.
The company explained that ReadySeeGo is a "turnkey digital signage solution that combines visual communications content, hardware and software in a streamlined mobile display that is plug-and-play using a standard power outlet."
The firm noted that it expects that its VSBLTY DataCaptor™, which integrates camera and sensor technology with artificial intelligence, will be added to about 2,200 airport ReadySeeGo units. The combined technology will produce real-time analytics that will enable the ReadySeeGo units to display relevant content to passengers as they make their way through the airport.
Synect's founder and CEO Yahav Ran commented, "The collaboration between VSBLTY and Synect is exciting and offers our clients new AI-powered innovation and insight...With VSBLITY DataCaptor, ReadySeeGo can deliver impactful, responsive content based on user behavior, demographics and more. This allows for experiences that are even more engaging and provides new ways for our clients to take visual communications to the next level."
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