BrandPilot AI Inc. (BPAI:CSE) debuted it new app that provides marketers, brands and influencers the necessary tools to carry out and manage their marketing campaigns, from contract signing to going live, according to a news release. The BrandPilot AI App is available for Android and iOS mobile phones via Google Play and the Apple App Store.
"This app not only enhances communication and collaboration but also ensures campaigns are executed flawlessly from start to finish," Chief Executive Officer Brandon Mina said in the release.
With the various tools in the app, users can manage contracts, workflows, content approvals, and launch schedules. Influencers, brands, and clients can all connect and collaborate through the app. They may share, review, and provide feedback on campaign videos in real-time. The app also allows easy access to their AI-powered influencer Marketing Search Tool, Spectrum IQ.
Maximizing Marketing Campaigns
Headquartered in Toronto, Ontario, BrandPilot AI develops and provides AI-powered marketing solutions for marketers, influencers and brands. The solutions, including the new app and the company's flagship Spectrum IQ product, are designed to deliver the most efficient, most effective, campaigns as seamlessly a possible, to achieve high returns on investment (ROI).
"Our clients consistently see higher engagement rates, better brand alignment, and stronger ROI," the company said on its website.
Assisted by AI-powered software, BrandPilot identifies the most effective channels and platforms and the most influential voices and high-value audiences for their clients' message. When it comes to influencers, the company's Spectrum IQ analyzes the more than 300 million profiles and selects the best ones for a specific purpose.
"Influencer marketing has become one of the most popular and effective forms of online marketing," according to Statista.
"Influencer marketing has become one of the most popular and effective forms of online marketing," according to Statista.
Once a campaign is launched, BrandPilot AI analyzes all relevant data in real time to keep improving the creative and the messaging, to uncover new opportunities to precisely target the audience, and to maximize the influencer strategy and the ad spend.
In the last two years, BrandPilot AI has helped more than 100 clients in investor relations, financial services, healthcare, telecom, and technology and facilitated more than 350 campaigns, according to its investor presentation. With its global reach, the company has clients in the U.S., Australia, Israel, China, and Canada. They include CIBC, Edison, Frontier, Cymat, and National Debt Relief. BrandPilot AI also has partnerships with global brands in various industries and more than 450 vetted and signed influencers in the financial services and healthcare sectors.
BrandPilot AI Inc. is the combination of the public company Universal PropTech Inc. (UPI.H:TSX.V), an evaluator of acquisition opportunities to enhance shareholder value, and the private company Xemoto Media Ltd., a self-serve investor relations marketing platform. The newly formed entity began trading on the Canadian Stock Exchange last month.
Two Hot Marketing Sectors
The two sectors in which BrandPilot AI falls are expected to continue their upward growth trajectory over the next, at least, five years, data show.
The global AI in marketing market, according to Inkwood Research, is forecasted to expand at a compound annual growth rate (CAGR) of 26.58% by 2028 from 2020. During this period, the market value is expected to increase more than sevenfold, reaching US$82.7 billion (US$82.7B) in value, up from US$11.73B.
Key growth drivers, Inkwood noted, are increasing use of social media, increasing digitalization and Internet penetration and increasing demand for consumer-focused services.
As for the global influencer marketing market, its projected CAGR between 2024 and 2029 is 9.91%, according to Statista. This would more than double the market's value during this period, taking it to US$56.28B from US$21.1B.
"As influencer endorsement continues to mature as an industry, the size and value of influencer marketing platforms also continue to expand every year, making collaborations between brands and creators more profitable than ever," Statista indicated.
The Catalysts
Streetwise Ownership Overview*BrandPilot AI has several potential stock-moving events slated to happen in the near term, as noted in its investor presentation.
By year-end, the company expects to have enhanced its AI-driven products and formed additional partnerships with major brands.
It also foresees having expanded its footprint into Europe and in the Asia-Pacific by the end of Q1/25.
Ownership and Share Structure
According to Refinitiv, management and insiders own 0.59% of the company.
The rest is with retail investors.
The company's market cap is CA$1.43 million. Its share price during the past 52 weeks was between CA$0.025 and CA$0.09 per share.
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Important Disclosures:
- BrandPilot AI Inc. is a billboard sponsor of Streetwise Reports and pays SWR a monthly sponsorship fee between US$4,000 and US$5,000.
- As of the date of this article, officers and/or employees of Streetwise Reports LLC (including members of their household) own securities of BrandPilot AI Inc.
- Doresa Banning wrote this article for Streetwise Reports LLC and provides services to Streetwise Reports as an independent contractor.
- This article does not constitute investment advice and is not a solicitation for any investment. Streetwise Reports does not render general or specific investment advice and the information on Streetwise Reports should not be considered a recommendation to buy or sell any security. Each reader is encouraged to consult with his or her personal financial adviser and perform their own comprehensive investment research. By opening this page, each reader accepts and agrees to Streetwise Reports' terms of use and full legal disclaimer. Streetwise Reports does not endorse or recommend the business, products, services or securities of any company.
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